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Montreal student named national scholarship winner

Greenhouses, school gardens and 100 pounds of crayons diverted from the landfills

EcoKids out and about

Celebrating our heroes

"Like" Aeroplan Facebook campaign nets miles

Earth Day Canada fundraising gala another home run

Let's Give It Up for You!

Thank you for helping make a difference





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June 2011 Earth Tones
    Jed Goldberg

Jed Goldberg
Earth Day Canada

Dear friends,

We've been very busy the last few months. We launched our first web-based action and commitment campaign to encourage greener habits in April, partnered with the Toronto Zoo for four days of environmental education during Easter, helped the Green Living Show add a youth component to their offerings by programming their kids zone and hosting our EcoMentors conference and staged our premiere annual fundraising gala in June.

But we aren't complaining. We're busy all year long!

In this issue you will read about the important role youth are playing in the environmental movement as well as the amazing achievements of this year's Hometown Hero winners, among other things.

So read on and let yourself be inspired. We certainly are!


Montreal student named national scholarship winner

    Give it up for Earth Day!

Earth Day Canada and the Toyota Canada Foundation congratulate Jessica Magonet of Montréal, Québec as this year's national scholarship winner. Jessica co-developed a five-year action plan to reduce her school's ecological footprint and founded the school's environmental club. She also led the instalment of a student-managed composting system and a two-day conference for Quebec and Ontario students to discuss the link between environmental degradation and world poverty.

Jessica was chosen from 20 regional scholarship recipients by a national judging panel. For full profiles of the twenty scholarship recipients and more information about the Toyota Earth Day Scholarship Program, visit

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Greenhouses, school gardens and 100 pounds of crayons diverted from the landfills

    Students of Aberdeen Hall, Kelowna, BC

What creative and inspiring projects this year's Great EcoKids Challenge winners have hatched! The Cranbrook Boys and Girls Club of Cranbrook, British Columbia are the national winner in the junior category. The children were honoured for their great YouthWise Solar Greenhouse.

Students of Richmond Rose Public School, Richmond Hill, Ontario are the national winner in the intermediate category and are being recognized for their school garden.

Students of Aberdeen Hall, Kelowna, British Columbia are the national winner in the primary category. The students in Grade 2P are being honoured for their great Crayon Recycling Challenge.

To find out more about the Great EcoKids Challenge and the winners, visit

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EcoKids out and about


EcoKids, with sponsorship support of Staples, hosted around 1 000 kids of all ages in the EcoKids Zone at the Green Living Show. The Zone offered five stations with hands on, age-appropriate activities, allowing the kids to indulge in green practices that ranged from making animal masks out of paper plates to seed bombs made out of dirt, clay and seeds to new inventions made from recycled materials. We're proud to say it was a great success with the kids as well as the parents and teachers!

At the Toronto Zoo Party for the Planet we also facilitated fun, engaging and hands on activities for kids of all ages. These two events inspired kids and their families about the importance of the environment in a fun way.

With the school year coming to an end, our EcoReporters from across Canada published their last report about what's going on at their schools and communities regarding the environment. Check out the reports!

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Celebrating our heroes

    Outstanding Commitment to the Environment Award winner Laure Waridel

During our annual gala celebration in June, we recognized Laure Waridel as this year's Outstanding Commitment to the Environment Award winner. Laure is one of the pioneers of fair trade and sustainable consumption in Québec and co-founded Équiterre, an organization dedicated to promoting ecologically and socially viable choices.

We also celebrated our 2011 Hometown Hero Award recipients:

Individual Award winner: Jonathan Glencross was recognized for his significant contribution at McGill University and the coordination of the Sustainable McGill Project, a project to make the university culture, curriculum and operations more sustainable through cyclic assessment, short and long-term goal setting and community engagement.

Group Award winner: The Bay Area Restoration Council (Group Award) was recognized for their community efforts to restore and protect the 500 square kilometres of the Hamilton Harbour and its watershed.

Our first ever Small Business Award winner: Oilseed Works Inc. was recognized for starting and fostering the growth of industrial hemp across Canada by convincing farmers to shift from genetically engineered commodity crops and devote productive land to growing industrial hemp.

Read more about all the winners and finalists here.

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"Like" Aeroplan Facebook campaign nets miles

    Aeroplan Beyond Miles

During the month of May, Aeroplan's Beyond Miles Program raised 404,200 miles for Beyond Miles Charitable Partners which included Earth Day Canada. Simple actions, BIG impact!

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Earth Day Canada fundraising gala another
home run

    Earth Day Gala 2011 crowd

On Wednesday, June 8th the annual Earth Day Canada (EDC) Gala took over the Drake Hotel in downtown Toronto to support EDC's year-round programs that educate Canadians on the important things they can do to lessen their impact on the environment. In the process we raised over $100 000 to support our work.

World-renowned Chef Michael Stadtländer and the Drake's Anthony Rose oversaw the creation of a sumptuous feast, paired with Ontario's best wines. Gemini Award winning comedian Seán Cullen, Master of Ceremonies, delivered an achingly funny performance throughout the evening while The Sadies topped the evening off by rocking the house.

Thank you to all our partners and sponsors for making this event such a great success!

To view photos from this year's event,

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Let's Give It Up for You!

    Give it Up for Earth Day

For Earth Day 2011, we introduced a brand new campaign for people who were looking to challenge themselves to become even more active in green living. Give it Up for Earth Day equipped Canadians with the why's and how's to reduce their personal environmental footprint, and were pleased to say we had participation from every province and territory. Overall commitments added up to over 40 000 days of greener living.

In addition, our staff bloggers shared their struggles and successes and even inspired others to take on a commitment. Kyle's iPhone got run over by a car, but he bravely chose not to replace it; Emily was foiled by a micro-fibre cloth and the undiluted scent of vinegar but soldiered on cleaning green; and finally, Earth Day Canada's president Jed Goldberg had a hard time staying away from sale items, but 30 days later is crowing about how easy it was to keep his wallet in his pocket! Read more about the results of the campaign and who got involved by visiting

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Thank you for helping make a difference

    LG Earth Event

In just six short weeks,
the LG Earth Event received 62 545 LG Energy Conservation Pledges. That's 12 545 more pledges than their goal of 50 000! Together, we've pledged to save 30 992 kW of energy and 2 406 269 litres of water which equals $2 225 393.45 in total savings nationwide.

To learn more visit

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Support Earth Day Canada

    Earth Day Canada   

Since 1990, Earth Day Canada has continually created truly innovative approaches to conservation across Canada. To continue this work we hope you will consider making a gift of $25, $50, or more. A tax receipt will be issued for each donation.

To donate online, visit Earth Day Canada.

You can also mail a cheque to Earth Day Canada:

    111 Peter St., Suite 503
    Toronto, ON  M5V 2H1
    Attention: Jed Goldberg, President, Earth Day Canada

Earth Day Canada is a registered adherent to Imagine Canada’s Ethical Fundraising and Financial Accountability Code. Earth Day Canada is a registered charity (#13195 1378 RR0001).

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©2011 Earth Day® Canada

The word mark ‘Earth Day’ and the Earth Day logo are registered trademarks of Earth Day Canada (1991) Inc. Charitable registration # 13195 1378RR0001. Use of either of these trademarks for mercantile, promotional and communication purpose is strictly forbidden without the written approval of Earth Day Canada.